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Cristiano Ronaldo, Michael Jordan, and the Many Faces of Success

The way I see it, you can approach success in one of two ways: 1. You can embrace it, be grateful for it, and openly recognize all the failure you had to experience…

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What Are You Waiting For?

We have 1,440 minutes in a day. If we take out 440 minutes for sleep (just over seven hours), we’re still left with 1,000 minutes. What are you doing with your 1,000 minutes…

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Why is Coca-Cola Building Refrigerators?

Isn’t the fact that Coca-Cola makes delicious beverages enough? Why is this brand investing in developing Bio Coolers — refrigerators that require no electricity, using the simple processes of evaporation and condensation to…

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7 Things You Need in Your Networking Survival Kit

I’ve been to thousands of conferences, and though the sessions are engaging, inspiring, and informative, the real business, networking, happens in between the scheduled events. When you check in for your next conference,…

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9 Things Shoe Shiners Know About Business that the Airlines Don’t

I travel a lot. Throughout my career I’ve flown thousands of times to speaking engagements all throughout the country. After years of walking through the terminals in my hometown airport, CVG, I’ve become…

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What You Can Learn About Branding from McDonald’s Memories

Everyone has a McDonald’s story. Mine is the memory of walking to McDonald’s every morning before school when I was a kid. I would escape from my house, go to McDonald’s, order a…

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What Three Gifts Would You Pick?

When I was a kid, December 25 was a special day of the year. My siblings and I would wake up way too early, sneak into the living room, and find our gifts….

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Is Santa Dead?

Happy to report that Santa is alive and well at the Zimmerman home. I believe in magic, I believe in miracles, and I believe in Santa Claus. I always have, always will. My…

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Frequent Traveler? Use Rewards Programs!

I am on the road a lot and I have learned some of the great benefits of rewards programs, which I want to share with you. First, you are more than likely trying…

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