Blog - Millennial Perspective
How A Band Is Bringing Hope, Confidence and Community to Teens Around the World
Feb 24, 2020Photo credit: Sam Greenhill Anxiety and depression is a growing crisis for young people. I’ve spoken at new student orientations at colleges for a number of years, and recently, the lines have been…
Read MoreFRONT ROW with Nick Shine: Three Rules to Rescue Your College Finances
Sep 26, 2017My son is a junior in High School this year and we are just beginning the journey toward his next educational step- College! We have been bombarded with postcards, articles, emails and invitations…
Read MoreThe Multi-Million Dollar Question
Aug 02, 2017I work with lots of different corporations that are constantly hiring new employees. Whether you’re an hourly employee, an executive or HR director, anyone interviewing a prospective employee needs to know the multi-million…
Read MoreGoing Viral
Mar 13, 2017YouTube stars have discovered the secret to going viral. Forbes recently revealed the top ten highest paid stars on YouTube for 2016 with the number 1 listed as earning $15 million for his…
Read MoreDo You Have to Ask?
Mar 03, 2015This is a complaint about Millennials I’ve heard a number of times from frustrated senior members of a company: They have to ask. Part of the frustration comes from the fact that a…
Read More4 Rules for Asking for Feedback
Jan 15, 2015It isn’t easy to know how you’re doing these days. I don’t know if it’s a certain neediness for affirmation of millennials or a reticence of preceding generations—or some combination of the two—but…
Read More6 Things You’re Doing That Turn Off Millennials
Dec 30, 2014According to Forbes Magazine, 68% of corporate companies say they struggle to manage millennials. This is Caroline, Curtis’ marketing manager, and I believe this percentage because I’ve seen it firsthand. You probably have…
Read More6 Reasons the Intern May Take Your Job
Dec 11, 2014Your company’s interns may not be very experienced or business-savvy, but I think even the most seasoned, experienced employees can learn a thing or two from how an intern thinks and acts. Here’s…
Read MoreThe Say “Yes!” Philosophy
Oct 21, 2014It was a warm, mid-September Thursday night. I had a scuffed Moleskin clutched in one hand and my iPhone with a recording app as high as it could go in my outstretched right…
Read MoreOne Year with the Zimmerman Group
Sep 16, 2014This is Caroline, Curtis’ millennial marketing manager, and I am sad to announce that I no longer work full time for the Zimmermans. I just moved east so my husband can pursue his…
Read MoreHow to Save $40k in College
Sep 09, 2014College is expensive. There’s no way around it, and if you want to go to a four-year private institution that offers almost no merit-based scholarships like I did, then you’re really in…
Read MoreHow Millennials Translate What Baby Boomers Say
Aug 12, 2014Often, when Baby Boomer Bosses give instructions or make comments to their Millennial employees, they are stunned to see that their instructions aren’t followed and their comments are ignored. Or at least that’s what they think….
Read MoreYou Can’t Call Me
Jul 24, 2014A week without a cell phone on college campus is awful. This is Caroline, Curtis’ marketing manager, and when I was a freshman in college, I turned my cell phone off for a…
Read MoreDon’t Feed the Millennials: What Every 20-Something is Looking for in a Job
Jun 26, 2014If you haven’t heard this enough, here are the facts: Millennials currently make up 36% of the workforce, and by 2020, Millennials will make up nearly half. This is Caroline, Curtis’ marketing manager….
Read MoreThe Secret to Marketing to Millennials
May 15, 2014It won’t be long before all of my friends and I are wearing the same brand of glasses. Why? Because of the referral effect. This is Caroline, Curtis’ marketing manager, and as a…
Read MoreAre You a Victim of FREE?
Apr 29, 2014In today’s market, FREE is a powerful word. It can achieve a higher open-rate in email marketing, it can spark interest in a disengaged customer, and it can pull clients from a competing…
Read MoreWhy I’ll Never Stay at Your Hotel Again
Apr 10, 2014There are few things that make me truly, terribly, steaming mad. Bad customer service is one of them. This is Caroline, Curtis’ marketing manager, and I had an experience this summer that I…
Read MoreWhy I’m More Productive at McDonald’s Than Starbucks
Mar 06, 2014Want to get stuff done? Go to McDonald’s. And to see the transformational work Curtis Zimmerman’s program does in restaurants, click here. The work we do is less and less tied to a…
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