Blog - Millennial Perspective

FRONT ROW with Nick Shine: Three Rules to Rescue Your College Finances

My son is a junior in High School this year and we are just beginning the journey toward his next educational step- College! We have been bombarded with postcards, articles, emails and invitations…

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The Multi-Million Dollar Question

I work with lots of different corporations that are constantly hiring new employees. Whether you’re an hourly employee, an executive or HR director, anyone interviewing a prospective employee needs to know the multi-million…

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Going Viral

YouTube stars have discovered the secret to going viral. Forbes recently revealed the top ten highest paid stars on YouTube for 2016 with the number 1 listed as earning $15 million for his…

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Do You Have to Ask?

This is a complaint about Millennials I’ve heard a number of times from frustrated senior members of a company: They have to ask. Part of the frustration comes from the fact that a…

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4 Rules for Asking for Feedback

It isn’t easy to know how you’re doing these days. I don’t know if it’s a certain neediness for affirmation of millennials or a reticence of preceding generations—or some combination of the two—but…

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6 Things You’re Doing That Turn Off Millennials

According to Forbes Magazine, 68% of corporate companies say they struggle to manage millennials. This is Caroline, Curtis’ marketing manager, and I believe this percentage because I’ve seen it firsthand. You probably have…

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6 Reasons the Intern May Take Your Job

Your company’s interns may not be very experienced or business-savvy, but I think even the most seasoned, experienced employees can learn a thing or two from how an intern thinks and acts. Here’s…

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The Say “Yes!” Philosophy

It was a warm, mid-September Thursday night. I had a scuffed Moleskin clutched in one hand and my iPhone with a recording app as high as it could go in my outstretched right…

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One Year with the Zimmerman Group

This is Caroline, Curtis’ millennial marketing manager, and I am sad to announce that I no longer work full time for the Zimmermans. I just moved east so my husband can pursue his…

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How to Save $40k in College

  College is expensive. There’s no way around it, and if you want to go to a four-year private institution that offers almost no merit-based scholarships like I did, then you’re really in…

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How Millennials Translate What Baby Boomers Say

Often, when Baby Boomer Bosses give instructions or make comments to their Millennial employees, they are stunned to see that their instructions aren’t followed and their comments are ignored. Or at least that’s what they think….

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You Can’t Call Me

A week without a cell phone on college campus is awful. This is Caroline, Curtis’ marketing manager, and when I was a freshman in college, I turned my cell phone off for a…

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Don’t Feed the Millennials: What Every 20-Something is Looking for in a Job

If you haven’t heard this enough, here are the facts: Millennials currently make up 36% of the workforce, and by 2020, Millennials will make up nearly half. This is Caroline, Curtis’ marketing manager….

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The Secret to Marketing to Millennials

It won’t be long before all of my friends and I are wearing the same brand of glasses. Why? Because of the referral effect. This is Caroline, Curtis’ marketing manager, and as a…

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Are You a Victim of FREE?

In today’s market, FREE is a powerful word. It can achieve a higher open-rate in email marketing, it can spark interest in a disengaged customer, and it can pull clients from a competing…

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Why I’ll Never Stay at Your Hotel Again

There are few things that make me truly, terribly, steaming mad. Bad customer service is one of them. This is Caroline, Curtis’ marketing manager, and I had an experience this summer that I…

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Why I’m More Productive at McDonald’s Than Starbucks

Want to get stuff done? Go to McDonald’s. And to see the transformational work Curtis Zimmerman’s program does in restaurants, click here. The work we do is less and less tied to a…

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Dear Millennials: It’s Okay If It Isn’t All About You

It’s okay to care about other people while you’re in your twenties. It’s even okay to get married. This is Caroline again, Curtis’ millennial marketing assistant, and I wanted to give you a…

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